Dive Deep Into the Startup Ecosystem

Read through our in-depth business model case studies and find top startups from across the globe in a variety of different business sectors.

Latest Business Models

  • How does BharatPe make money

    How Does BharatPe Make Money? [Business Model Case Study]

    Imagine a world where mobile payments are as ubiquitous as smartphones. In this world, small merchants can accept payments seamlessly, and digital transactions are fast, secure, and hassle-free. BharatPe, a leading Indian fintech startup, is bringing this vision to life. But how does BharatPe make money? In this article, we’ll take a deep dive into […]

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  • How does CRED make money

    CRED Business Model – How Does CRED Make Money?

    CRED rewards users for paying bills through the app. But what is the business model of CRED and how does CRED make money when it’s a free app? CRED Business Model – How does CRED make money? CRED earns money through offer listing fees. The businesses that list offers also pay a commission to CRED […]

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  • How does Zerodha make money

    How does Zerodha make money? [Business Model]

    Zerodha is the most well-known discount broker in India. They shook the entire industry in just a few years since inception! But, how does Zerodha make money? They offer zero brokerage long-term/delivery trades and a fixed maximum brokerage of ₹20 for intraday trades. Compare with the full-service brokers, that’s negligible. Let’s dig deep into Nithin […]

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One Business A Week

I strive to cover one business per week. You can browse through the list of business models and the startups that I’ve covered till now.


About MoneyModels

What is MoneyModels?

MoneyModels is a glossary of insights, revenue models, and the foundational working of top businesses in different industries, especially SaaS.

I started my career in marketing a few years ago, but very recently (Jan 2021) decided to share my learnings in the form of this blog.

So this blog is a summary of all my learnings about the new businesses that I explore. Feel free to subscribe to the infrequent newsletter if you love to receive updates on these posts.

Who is this blog for?

I speak marketing and tech.

So, my writing will resonate with you best if you’re a “hacker”.

Someone who understands both marketing and product development.

If you’re a budding entrepreneur or someone who’s fascinated by the business world, you’ll feel right at home at MoneyModels.